Don Karunaratna
I specialize in identifying business pain points and industry dynamics, connecting with customers through emotional selling, while reducing logistics costs via optimized supply chains.
Proven Revenue Growth & Cost Optimization:
Extensive Multidisciplinary Experience:
Global Business Expertise:
Academic and Professional Credentials:
Well-Rounded Professional with Advanced Certifications in Business and Digital Innovation
I am a Passed Finalist of the Chartered Institute of Management Accountants (CIMA), London, United Kingdom, and hold a BSc (Hons) in Business Management from the University of Wales. Building on this strong academic foundation, I have earned advanced certification in Retail Digital Supply Chain from the Wharton Business School at the University of Pennsylvania, along with specialized qualifications in Digital Marketing and E-commerce from Google and Meta. Additionally, I have developed in-depth expertise in Product Development, Agile Methodology, and CRM systems, providing me with the strategic and practical skills required to successfully design, position, and launch high-impact products in today’s competitive marketplace.
Cross-Continental Expertise in Logistics, E-commerce & Market Development
With over a decade of experience in Supply Chain, Logistics, Digital Marketing, and E-commerce, I have built a strong track record of driving growth and operational excellence across global markets. My work has included developing strategic partnerships through the WCA (World Cargo Alliance) network in freight forwarding and cultivating high-impact business relationships with professionals from Europe, South Asia, East Asia, the Middle East, North America, and South America. This international experience has enabled me to successfully expand into new markets and foster long-term, mutually beneficial collaborations across diverse cultural and business landscapes.
Agile Product & Market Expansion Leader | Data Storytelling & End-to-End Logistics Expert
I am driven by a strong passion for continuous learning and innovation, particularly in Product Development and Market Expansion. By leveraging AI prompt engineering, I enhance strategic decision-making, and through the application of Agile Methodology, I boost productivity across teams and projects. I excel in data storytelling—extracting actionable insights that support evidence-based strategies and measurable business outcomes. Additionally, I specialize in building and refining winning blueprint strategies using advanced technologies from Google and Meta, optimizing every touchpoint of the customer journey—from the moment a user clicks “add to cart” to final doorstep delivery. My expertise also includes multi-modal transportation, covering air freight, sea freight, and road transport, with hands-on experience managing both full container loads (FCL) and less-than-container loads (LCL), ensuring seamless, end-to-end logistics solutions in highly dynamic markets.
Expertise in Platforms, Partnerships and Digital Tools:
Connect With Me – Let’s Grow Your Business Together
Free growth audit to take your business to the next level—book now!
I invite you to connect with me so we can start a conversation on how to transform your business growth and build a roadmap toward lasting success.
Contact Info
- connect@donkarunaratna.com
- New York
- Dublin
- Rotterdam
- Dubai
- Tokyo
- Delhi
FAQs
Frequently Asked Questions
I understand that navigating digital marketing and supply chain management can feel complex and overwhelming. My goal is to simplify the process and deliver effective, results-driven solutions tailored to your business needs. Below are some of the most common questions I’ve received over the years—answered to help you gain clarity and confidence as we work toward your growth goals.
What's My USP ?
Where can you see My Portfolio ?
As a passionate Business Development enthusiast, I invite you to explore my work by simply Googling my name, Don Karunaratna. You’ll find case studies, client testimonials, success stories, published articles, and training videos that showcase my expertise and impact. For in-depth insights on LinkedIn strategy, Digital Marketing, and Supply Chain, feel free to visit the blog section—it’s a valuable resource for professionals looking to drive real growth and transformation.
Which books and business leaders have most influenced my approach to growth, strategy, and leadership?
Some of the books that have profoundly shaped my understanding of business strategy and personal development include The Intelligent Investor, The Book of Five Rings, and The Monk Who Sold His Ferrari. These works have influenced how I approach decision-making, discipline, and long-term value creation. I also draw inspiration from the principles of influential leaders like Warren Buffett, whose investment philosophy emphasizes patience and fundamentals, and Steve Jobs, whose visionary approach to innovation and leadership continues to guide my perspective on building impactful businesses.
How do I manage a high workload?
I effectively manage a high workload by applying strategic prioritization techniques, such as the “Eat the Frog” method—addressing the most critical tasks first to maintain momentum and focus. I also delegate responsibilities thoughtfully, aligning tasks with team members’ strengths and availability to maximize efficiency. This structured approach ensures productivity, clarity, and consistent progress, even in demanding environments.
